Redefining the Track: Digital Transformation of Athletic Performance for Global Apparel and Shoe Retailer

Pepper Foster spearheaded a digital transformation initiative focused on enhancing the athlete experience and improving operational efficiency. The new solution dramatically improved the functionality and efficiency of the lab, allowing for simultaneous multi-athlete tracking and interactive data engagement. Researchers and athletes experienced a more seamless interaction, with significant enhancements in data capture and analysis capabilities.

‍Business Outcomes

The new solution dramatically improved the functionality and efficiency of the lab, allowing for simultaneous multi-athlete tracking and interactive data engagement. Researchers and athletes experienced a more seamless interaction, with significant enhancements in data capture and analysis capabilities. Pepper Foster ensured the integration of innovative data management tools to streamline processes and enhance data utilization. This transformation not only optimized the lab's operations but also set a new benchmark for future technological integrations in athletic performance analysis.

Challenges - Problem Statement

A global clothing and shoe apparel company was grappling with a way to elevate the athlete research experience. The existing system was outdated, cumbersome, and limiting in terms of scalability and user interaction, particularly affecting the experience of athletes and researchers.

Solution Approach

Pepper Foster spearheaded a digital transformation initiative focused on enhancing the athlete experience and improving operational efficiency. We identified key capabilities of the lab and leveraging those strengths created a product requirement document (PRD) and proof of concept (POC) focused on designing both the software interface and the hardware used for athlete tracking.